CPC

CPC exists because creator deals usually run on promises. It gives the deal an artifact and a settlement path. Creators connect their X and Farcaster accounts to one CPC profile, and each account carries its own audience, stats and rate — so an offer reaches the real owner of the account rather than whoever claims to run it.

A deal is written as one campaign paper holding the agreement: the dedicated post on X as the deliverable, who is responsible for the content and when it publishes, the compensation in USDC, and both signatures. Funds lock in escrow on Base only after both parties have signed, the creator publishes and attaches the post link, and payment is then released with a full record. The site describes this as explicit states and verifiable execution rather than a chat thread you reconstruct later.

Advertisers get the evidence before they offer: followers, verification and 30-day posting and engagement per account, with accounts above 5,000 followers that set a rate listed in Discover. Sign-in works through X, Farcaster, Google or email, and the product runs in the browser and inside Farcaster.

Funding a creator campaign so payment is not chased afterwards; agreeing deliverable, timing and price on one signed paper; checking an account's real posting and engagement history before offering; releasing payment automatically once the post is live.

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